Burnell's Fine Jewelry and Design
Nathan R.
President
The Edge software is the best in the jewelry industry. When paired with the services of the Edge Retail Academy's (ERA) consulting, The Edge software becomes unparalleled. I have used The Edge Retail Academy's consulting services for the better part of 8 years and our store has never been so well tuned. Our ERA Advisor has given us the outlook from the 5,000 foot view, that our business needed. You don't know what you don't know and that's why it's imperative that every business has someone, like ERA is to us. They cover everything inside and outside the business. From best inventory practices, cash flow management, manager and employee training, and KPI reporting to managing your expectations. ERA does it all! ERA has taught me how to analyze data, deal with troubled employees, and why not to buy from that company, that only I love! But more importantly, ERA has been the friend that told me "no", when I really needed to hear it, even if I didn’t want to. An Advisor that unplugs from the emotional turmoil that can lead to a poor business decision, and tells the truth no matter the price ... That is rare in this world, and priceless to this jewelry store owner!